Grow

Loyalty & Retention

Your Best Customers Deserve Better

  1. PurebabyPurebaby
  2. KathmanduKathmandu
  3. DecjubaDecjuba

Acquiring a new customer costs five to seven times more than keeping an existing one. Yet most brands spend 80% of their marketing budget on acquisition and almost nothing on the customers they already have. DotCollective's Loyalty & Retention Program designs and builds the mechanics, integrations, and communications that turn one-time buyers into repeat customers and repeat customers into brand advocates.

This Program Delivers

  • Build Customer Value That Compounds
  • Accelerate Revenue Performance
  • Own Your Customer Relationship

Used by companies like

KathmanduRip Curl

Program features

Every program is tailored to your situation. These are the core components we typically deliver.

  1. Retention Diagnostic

    Cohort analysis to understand where customers drop off, who your highest-LTV segments are, and why they stay.

  2. Loyalty Program Design

    Points, tiers, rewards, and VIP mechanics designed for your customer base and category.

  3. CRM & Lifecycle Integration

    Connect loyalty data to email, SMS, and push so every communication is relevant.

  4. Post-Purchase Journey Design

    The experience after the buy matters as much as the buy itself. We design it deliberately.

  5. Win-Back & Re-Engagement Programs

    Structured programs to recover lapsed customers before they're gone for good.

Is this program right for you?

Answer yes to any of these and this program is probably the right starting point.

  • Your repeat purchase rate is lower than it should be for your category

  • You're over-reliant on discounting and promotions to drive return visits

  • You have a loyalty program but it's not driving meaningful behaviour change

  • You want to reduce your dependence on paid acquisition by improving customer lifetime value

KathmanduKathmandu

What comes next

A strong retention program gets more valuable with every cohort. AI Commerce Accelerator is a natural follow-on, embedding AI-driven personalisation and segmentation to make your loyalty mechanics smarter over time. Conversion Accelerator runs in parallel or after to ensure the acquisition funnel is as efficient as the retention one.

Loyalty & Retention
AI Commerce Accelerator
Conversion Accelerator
Support Packs
Loyalty & Retention
AI Commerce Accelerator
Conversion Accelerator
Support Packs

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Tell us where you are.
We'll tell you which program fits.

A 30-minute discovery call is enough for DC to map your situation to the right program — or tell you honestly if we're not the right fit. No pitch deck. No obligation.