Kathmandu

Multi-brand platform migration from Magento to Shopify Plus

  • Retail
  • D2C
  • Fashion and Apparel
  1. Kathmandu storefront experience
  2. Kathmandu collection experience
  3. Kathmandu product detail experience

The Challenge

Kathmandu is an iconic ANZ outdoor brand with a complex global ecommerce operation across Australia, New Zealand, Europe, UK and the US. They needed to leave behind a fragile Magento setup and build a faster, more agile commerce platform on Shopify — across five regions simultaneously, without disrupting revenue.

Programs

  • Platform Migration
  • Systems Connect
  • Market Expansion
  • Conversion Accelerator
  • Loyalty & Retention
  • Commerce Audit

Platforms

  • Shopify Plus
  • DotApparel
  • Searchspring
  • Klaviyo
  • Antavo
  • Yotpo
  • Microsoft Dynamics 365
  • Wishlist Plus
  • Loop Returns

Outcomes

  • +26.1%

    Online sales — YoY post-migration

  • 5 Regions

    Live in 4 months

  • Biggest Online Sales Day

    in 2+ years at launch

Online sales — YoY post-migration
“When you're migrating platforms and going global simultaneously, you need a partner who can move at pace without compromising quality — that's exactly what we got.”
Kathmandu

Craig Mildenhall

GM Digital, Kathmandu

Craig Mildenhall

Featured Work